Sales and Commercial
The Sales & Commercial Salary Guide 2026 provides a comprehensive overview of compensation across Ireland’s go-to-market functions, reflecting the increasing importance of revenue generation, customer engagement, and commercial strategy in today’s competitive environment.
As organisations continue to prioritise growth, the role of sales and commercial teams has evolved beyond traditional selling. Leaders and professionals in this space are now expected to drive end-to-end revenue performance, build scalable pipelines, leverage data and digital channels, and deliver strong customer outcomes across increasingly complex markets.
This guide benchmarks compensation across a wide range of roles, from entry-level sales and business development positions through to senior commercial leadership, including Heads of Sales, Commercial Directors, and Revenue leaders. Salary ranges have been carefully calibrated to reflect market conditions in Ireland for 2025–2026, taking into account company size, sector, and role scope.
In addition to base salary, the guide highlights the critical role of variable compensation (OTE), commission structures, and performance incentives, which remain central to attracting and retaining top commercial talent.
Key Considerations
Compensation at executive level is influenced by a number of factors, including:
Company size and revenue scale
Industry dynamics and talent demand
Scope of role and reporting structure
International exposure and transformation requirements
While the ranges presented provide a robust market reference point, individual packages may vary based on these factors, as well as the experience and track record of the individual.
Get in Touch

📞Call:(086) 1368 784
✉️Email:Mairead.Duignan@forcerecruitment.com
